Anne Lewis Strategies utilizes technology and data to drive superior digital fundraising results for its clients.
Stone-Goff Partners ("SGP") announced that it has made an investment in Anne Lewis Strategies, LLC ("ALSL"), the leading provider of tech-enabled business services that support nonprofit and political clients in digital fundraising. The transaction was structured as a carveout from its parent company, Data Axle. Anne Lewis Strategies’ founder, Anne Lewis, and her team led the transaction in partnership with Stone-Goff. The investment will support further growth for ALSL, including the continued development of new service offerings.
Founded in 2007, Anne Lewis Strategies provides a full suite of integrated marketing solutions that connect clients with donors to improve digital fundraising results. The Company utilizes technology and data across its services and has raised nearly $1 billion online on behalf of its clients since inception. ALSL has developed a first-of-its-kind digital data co-op, Advantage AI, that leverages behavioral data points to cost-effectively allow clients to develop new donor relationships. ALSL currently supports over 110 active clients across the political and nonprofit sectors, including 8 of the Forbes’ top 100 nonprofit organizations. Today, ALSL has over 75 employees and is headquartered in Washington DC, with additional offices in New York and Oakland.
"We are excited to partner with Anne and her team to expand upon the success of their data product, Advantage AI, and help even more clients raise money online," said Hannah Stone Craven, co-founder of Stone-Goff Partners. "ALSL was built upon a mission-driven culture and has a proven history of delivering outstanding results for clients, and we look forward to joining them to further support this effort."
"We are proud of the work we do every day and the progress we have made is a testament to our clients and the Anne Lewis Strategies team," said Anne Lewis, Founder and CEO of ALSL. "Stone-Goff’s unique expertise, vision, and commitment to excellence will help us grow, innovate, and better serve our clients. We could not be more thrilled about this partnership."
Sonenshine Partners served as the financial advisor to Data Axle and Anne Lewis Strategies in this transaction. Legal counsel for Data Axle and Anne Lewis Strategies was provided by Willkie Farr & Gallagher LLP. Thompson Coburn LLP provided counsel to the management team of ALSL. Legal counsel for Stone-Goff was provided by Fredrikson & Byron, P.A. Stellus Capital Management provided debt financing for the transaction.
About Stone-Goff Partners
Stone-Goff Partners is a private equity firm that invests in lower middle-market founder-owned businesses and corporate carve-outs in the following verticals: Human Capital & Training, B2B Services and Consumer Services. Founded in 2010 by Hannah Stone Craven and Laurens Goff, the firm leverages the extensive investment, operational, and strategic experience of its principals and its Talent Network members to serve as a value-added partner for management teams, portfolio companies, and limited partners.